Technology yes, but with more common sense
Written by Antonio Igarza for Buljan&Partners The implementation of a CRM software tool in the Sales Department of a company is a very important point. But this will not solve itself the current...
View ArticleThe new rules of the game for Customer Intelligence
Written by Silvana Buljan for Buljan & Partners When it comes to Customer-Centric Leadership supported by sophisticated technology I have learned something new about the current standard of...
View ArticleExceeding Expectations
Written by Luis Hergueta for Buljan&Partners Exceeding Expectations is the situation when results are above and beyond in the customer journey. “The key is to set realistic customer expectations,...
View Articlee-Commerce: struggling to deliver international customer experience
Written by Monique Jansen for Buljan&Partners Just a week ago I tried to make an on-line purchase. It was a gift, I was in a good shopping mood and I decided to make the on-line purchase on a...
View ArticleWe´ll be attending #CRM2015 in Las Vegas!
Written by Luis Hergueta for Buljan & Partners Consulting At the end of March, one of the biggest CRM events takes place in Las Vegas: CRM2015 by SAP Insider. An excellent occasion for Buljan &...
View ArticleHow can Technology support Digital Customer Journey?
Written by Bianca Lorenz for Buljan & Partners Consulting Marketing executives from the automotive and technology industry agree: Once seen only as a necessary supplement to advertising on main...
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